Avoma and Aircall: Harnessing AI for Stronger Communication

Despite what we might like to think, our brains aren't particularly good at multitasking. It's hard to give our full attention in meetings while also keeping track of important details. Inevitably, mistakes happen, things get forgotten, and follow-ups are missed.

One California-based company had enough of this love-hate (but mostly hate) relationship with meetings. They came to a humbling realisation: meetings are broken.

Instead of being a way to align on goals and achieve shared outcomes, meetings are often the cause of lost productivity and scattered information.

“The moment we end a conversation, it disappears unless someone is diligently taking detailed notes and analysing each conversation, which, unfortunately, no one does.” - Aditya Kothadiya, CEO Avoma.

Looking to fix the problem, this team of problem-solvers created Avoma, an intelligent meeting assistant that uses the right mix of human (i.e. you) and artificial intelligence to make meetings more valuable.

“With the latest advances in artificial intelligence, Avoma analyses every conversation at scale and provides actionable insights so you can close deals faster and delight your customers more than ever before.”

Their gamble paid off. Just two short years later, this growing team is realising Avoma’s mission: to improve meetings using artificial intelligence and help people get more value from their interactions.

Building Better Conversations Together

Avoma’s mission might, at first glance, seem at odds with Aircall. After all, one company is building an AI assistant, while the other is creating voice communications powered by human intelligence.

But look closer and both teams share the same goal: helping customer-facing teams have productive conversations.

“Aircall built a great foundation for businesses to have great conversations. Avoma is building great intelligence on top of this strong foundation to get more value from these conversations.”

This integration gives users the best of both worlds. Aircall provides stability for clear, reliable calls with team analytics. Avoma takes these conversations further with AI conversation analysis. Manual work is reduced, time is saved, and teams get actionable insights for training and quality assurance.

“Once you connect your Aircall account with Avoma through a simple authentication process, which literally takes a few seconds, you’ll start seeing the value of Avoma from your next calls.”

Human + Machine

We’ve heard it before. Machines are going to steal our jobs, AI will replace all workers, and soon everyone will be unemployed. And while it’s true that some jobs might be swept up in the ongoing wave of automation, many will still remain in human hands.

Especially jobs that involve working with other people.

That’s why pairing an intelligent meeting assistant with customer-facing calls not only benefits teams, but also gives each customer a better overall experience. With less manual work, reps and agents can focus fully on each call, without worrying about taking notes or remembering every last detail.

“We put a huge emphasis on making our product enjoyable to use, seamlessly integrated with existing workflows, and ensuring it’s used every day to help people do their jobs more efficiently and effectively.

The Avoma + Aircall integration ends up saving time, reducing repetitive tasks, and helping employees shine where it matters: connecting with customers.

How it Works:

The Avoma + Aircall integration sets up in just seconds and helps sales and support teams instantly start having more productive conversations.

“All calls you make from Aircall will be analysed by Avoma. It will transcribe each call, detect different speakers and topics discussed, summarise action items, and identify conversation insights to help you improve your conversations.”

Avoma can now start taking notes during your calls and summarising them into actionable items. The AI can identify different speakers and even when someone asks a question. When the conversation ends, the entire call can be viewed as a recording or a transcript.

Avoma can also use information from your call to give your team actionable steps and insights into your conversations. From keywords and timing to trends and detailed breakdowns, you can explore team-level aggregated insights and patterns across all conversations.

The insight Avoma provides is just the beginning. The more it’s used, the smarter it gets – improving its recommendations and suggestions as your team grows and scales.

“Our customers who use Aircall are especially excited because now they can bring all their meetings and calls from Aircall into one system. Avoma helps them analyse all these calls at scale, so they always have the insights they need at their fingertips.”

The proof is clear. Teams using this integration are delighted to combine their call capabilities with AI to create better customer experiences and have more productive conversations with their prospects.

Next Steps:

Aircall is continuing to expand its marketplace of integrations, making it easier for companies to integrate their tech stack and delight their customers.

If you’re ready to build with Aircall and join our app marketplace, our developer hub has all the tools you need to get started!

Interview: Aditya Kothadiya, CEO Avoma | Cover Photo: Photo by Hitesh Choudhary on Unsplash