2021 Aircall eCommerce Customer Service Report
From channel optimisation to consistency and customer-centricity, discover how creating a holistic customer service experience will lead to success in 2021 and beyond.
How prioritising your customers and their needs will help you achieve your business goals
More than 50% of customers have stopped supporting a business due to a poor customer experience, so now more than ever, shifting your eCommerce model to focus on your customers is guaranteed to pay off.
In partnership with Dynata, we surveyed around 6,000 online shoppers from the end of 2020 to the start of 2021. Our aim was to understand their online shopping habits to gain a deeper insight into how businesses can build meaningful, ongoing relationships with their customers on a global scale.
Through this comprehensive report, you’ll be able to:
Understand the expectations of today's shoppers
Gain actionable insights for prioritising customers
Optimise top communication channels for customer experience
Utilise key factors that impress customers
Build consistent and high-quality technology-enabled processes
Realise the full business impact of customer service
Download our latest report to see how your customer service strategies align with digital shoppers.
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